The hospitality industry is commercially demanding, operating on narrow profit margins. The elements for achieving long term commercial viability are finely tuned. Feasibility analysis assesses the relationship between commercial and operational outputs, investment, contract term and strategic objectives for the contract or development. This provides a meaningful reference point to review strategic and commercial objectives.

Benchmarking of commercial value, service delivery and contract structure assists in defining future objectives and can be applied across all aspects of the hospitality industry. Benchmarking can provide insight into the framework for contract structure, assist in strategic and business planning and define opportunities for enhanced commercial and operational performance.

"The first part of this work was to undertake a Best Value service review of the then contract arrangements and to investigate the most appropriate market model on which to base the tender.  This work involved detailed analysis of industry capabilities and trends and the quality of outcomes under the existing contract arrangements" ..May Consulting "demonstrated a high level of food industry knowledge and expertise, particularly in relation to menu structure, food quality, beverage selection, pricing strategies, service delivery arrangements and market positioning."